Friday, August 3, 2007

Google Yahoo Search Engine Optimization for newbies

Why SEO (Search Engine Optimization) is important for newbie Bloggers and webmasters?

The term SEO stands for Search Engine Optimization. If you a blogger or a webmaster then you must surely have come across this term which many people talk about. At first it seems, why people care about SEO? When it came across it I felt it , was one theory made by scientists which would take years of hard work to understand forget the implementation .

Okie lets start from the basic need for SEO ( Search Engine Optimization) .

Assume you have made a website which is very beautiful or you are selling some digital product and trying to promote it online. How do you tell about it to people. You can not go door to door telling about it to people and ask them to visit your website which surely would not be a good idea if you are looking to get hundreds or even thousands people to visit your blog.

Lets take your example, you must have done it on the internet if you Search for things online. Imagine you are looking for information on the internet about “painting on hills”. If you do not where to go on the internet then you go to Search Engines like Google, Yahoo or any other search engine for that matter and type the keyword you are looking and you get a list of website according to the term you have searched. You would not care about the sequence of website for the search term if you are not into SEO. You will get some information about the paintings not surely the first website on the list it might be down below on the list or few pages ahead. Imagine I have made a website on “paintings” which contains the information about the term you are looking for. How Do I make it to get that website in front of visitors like you who are looking for information on paintings. I optimize it for the Search Engines. So you get my website for the Search term you have typed in.

There are various ways which all account for your ranking on the Search Engines:

1 On page factors
2 Off page factors

On Page factors

Keyword Density and Optimization.
Arrangement of Elements.
Meta tags.
Alt Tags for Images.
Page Elements ( like Pictures, Text, Links and few elements also language with which website is made of like CSS, HTML, DHTML, Javascript )

Off Page factors

Numbers of Back links.
Quality of Back links.
Authority of Website.
Anchor Text of Website.
No of Outgoing and Incoming from back linking website.
Content of website.
Placement of your link on the back linking website.
PR page rank of the website for rankings on Google.

3 comments:

incrediblehelp said...

Here is a great post on SEO for Newbies:

http://www.jaankanellis.com/search-engine-marketing-for-newbies/

malawika said...

Congrats, Andy. You collect the heart of this.

Sankar lp said...

I have read your blog its very attractive and impressive. I like it your blog.

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