Selecting a Niche for yourself

Ask Joel Comm - How Do I Select a Niche for My AdSense Site?

Spiders view of website

This is the spider's view of my website which I took through Spider View tool from mypagerank.net .Spiders 's view explains that only text and images with alt tags are viewed by them. So this gives a nice idea of things which are important like text and images should be used with Alt tags so spiders understand them easily.

How to go about with search engines.

Do the keyword analysis. To rank high in the search engines, you better first determine what you want to pop up as a high-ranking search result in a particular search engine. In other words, you have to decide for which keywords and keyword phrases you want to rank. You can take a wild guess. A keyword analysis is the best way to select keywords and decide which you should target.

Create readable pages. If you want your site to appear in the search engines, you have to create pages that the search engine spiders or bots can read.

Create pages consisting of keywords. Having readable pages is just a start. Next you have to put the keywords into the pages — in the right places and in the right format.

Register with the search systems. When your pages are ready to be indexed, you need to let the search systems know where those pages are and get the search systems to include the pages in their indexes and directories.

Get other sites to link to your site.You should asking people for link exchanges because submitting your website to search engines is not enough to rank higher. The more related websites link to you the better your ranking would be.

Getting your Website Indexed!

Once your website fully loaded and ready for visitors, you may now need to get your web pages get indexed on Google, Yahoo, Msn or any other search engine for that matter to bring you good flow of traffic to your site. Either you submit your website your site to the Search Engines or you can have the search engines through a link for another site is quicker and will usually result in better rankings so this is how we will go about getting indexed.

• If you already own a website that is indexed in Search engines then you can place link pointing to your new site. This helps because spiders know your pages and crawl you faster, so the new website getting indexed by the Search Engine is comparatively high than through submission methods.

• If you do not have a website that is indexed in the Search Engines then you can make use of directories. For faster indexing of your new websites. You should submit your website to the directories and when they place the backlink to your website then it will be very easy for spiders to crawl and index your websites.

Violation of Google Adsense TOS

I stumbled across this website which clearly was violating some of Google Adsense TOS. The screenshot of website is given. The address was removed. So before using Google Adsense you should do some reading of the terms of Service laid down by them for webmasters.

Screenshot:

Few basic rules about Links.

All know that links are absolutely valuable for getting traffic and helps boost your ranking in the Search Engines.

• Links from sites that are related are more valuable from the links that are a bit offbeat but that does mean they are worthless. They can bring steady flow of traffic.

• Links from pages with high page ranks are much more valuable than pages with low page ranks.

• Virtually all incoming links bring some value with them.

• The more links on a page that point to your site, the lower the value of the link to your site because the page rank is being shared. Thus in some cases, the back link from a low page rank site can be more valuable than a back link from a high page rank website.

• Links are more valuable when keywords are included in them because keywords tell the Search Engines what the website is all about.

• A link strategy that positions your site as an authority or center point can be invaluable in catching the Search Engine's attention.

Checklist to consider before submitting sites to Google

Things worth considering before submitting websites to Google:

• If you using Flash pages then you should have a text link from it before submitting because bots can not read flash pages.

• The internal linking of the websites should work properly so that users and bots can easily spider your pages.

• Make sure you get a good title tag for your websites. Having a good title tag is important because that will provide a good preview about the websites you have.

• Make sure you have a Good meta-tag. Meta tags do not affect your rankings on Google but having a good meta tag would hurt either.

• Check your alt tags. Google can not read images so providing a alt tag for your images can help.

• Consider how often you update your content. Its believed that Google indexes popular pages with frequently updated content more often. How often do you update your content?

• Make sure you have robots.txt file on your site if you do not want pages to be indexed by Google. People with similar content on web pages at different places on the website use this to avoid Google from thinking about spamming.
  

Webpage Optimization

Ok lets start from the basics.....

Looking to start a blog or website isn't that easy. You need to do all the home work to start off with it. The first step to making a website is to choose a domain name or blog name. Suppose you want to make a blog on "Search Engine Optimization". Lets start choosing a name you might have thought of a name like www."learningSE".com .

This would not be a good name if you are looking for getting better search engine rankings. It should "searchengineoptimization.com". Getting as many keywords in your domain name is important. Remove any necessary keywords in the domain name and should consist of keywords which you are targetting.

The title should consist a brief introduction about your website. Like "Search Engine Optimization Explained" or "Google SEO" or "Learn Search Engine Optimization. But the best of them all would be a good combination keywords together like "Learn Search Engine Optimization | Google | Yahoo". The should be separated by "|" to make it look more geniune.

I would be continuing in the coming posts.....

Hidden Google Traffic Technique

Learn an amazing unknown technique to generate traffic through Google.

Getting Top Google Ranking With YouTube Videos - Free videos are just a click away

Seo friendly Wordpress blogs & Webpage layout

A video dedicated to learning wordpress blog optimization and categorization of of websites to make indexing and ranking easier. A video explaining how Google bot works.

Learn Search Engine Optimization Video.

Search Engine Optimization explained through video.

Adsense formula for High Earnings!

The formula for AdSense is pretty simple:

the right page layout + high paying topics + great tracking = AdSense profits!

But there’s One piece missing from that formula. That piece is traffic. After all, if there’s nobody coming to your site then you won’t earn anything.

The best way to get traffic to your sites is to have your sites rank well in the search engines for the keywords that your pages are targeting. There are a number of techniques you can use to do this.

The steps which you can use to accomplish this are:

1. Research the Keywords

2. Analyze the Competition

3. On Page Optimization

4. Get Lots of Links to the Pages

Index yourself on Google within hours!

The techniques which I use to index my posts on Google within less than two hours of posting. I have been in great favour of Blog and ping but never got to see its results. I have been using that technique since the birth of ixplain.blogspot(Learning Thinking Earning adsense advertising seo blog). regular posting is a must for indexed your blog posts and getting search engine traffic from Google.

Making a post and pinging the blog directories using the websites which I mentioned few posts before this posts is important. Search Engine love content and that's why they exist but letting them know by pinging is the part that bloggers should focus upon. Searchbots spider those websites or blogs which on regular and daily basis and visit them frequently whereas for the blogs that update once a month. They take a longer time. They maintain a database of content and for websites that update with content faster get indexed faster.

Google Search Optimization in Arabic!!!

Although I have seen and read many SEO(Search Engine Optimization) ebooks out there and followed most of them. There was one SEO book which I recently stumbled across and could not understand. Although I would be difficult for most the SEO gurus out there also.

Why? See a screenshot below to understand.

Although, this is for the first time I have seen SEO book in Arabic. Its good to find out that there is lot of more competition than you actually think. With the advent of Seo books in many languages many of the webmasters could face a bit trouble in ranking high for the keywords they desire on Google and other Search Engines.

Paid URL Inclusion

There are many ways to promote your website and one of the most efficient ways is to use search engines. Search engines are the first stop for most people trying to find information, services, and products online. Because of this, it is essential that your website appears quickly in search results.

The Internet contains numerous search engines, some of which offer what is known as "paid inclusion." This means that you pay the specific search engine an annual fee for your web page to be included in their index.

Of course, every search engine already has an automated program commonly called a "spider" that indexes all the web pages it locates online, and it does this for free. So whether you pay or not, your web page will eventually be indexed by all Internet search engines, as long as the spider can follow a link to your page. The major issue is, then, how quickly your page is indexed.

A search engine that offers a paid URL inclusion uses an extra spider that is programmed to index the particular pages that have been paid for. The difference between the spider that indexes pages for free and the spider that indexes only pages for a fee is speed. If you have paid for inclusion, the additional search engine spider will index your page immediately.

The debate over paid URL inclusion centers around the annual fee. Since the regular spider of these search engines would eventually get around to indexing your web page anyway, why is a renewal fee necessary? The fee is necessary to keep your pages in the search engine's index. If you go the route of paid inclusion, you should be aware that at the end of the pay period, on some search engines, your page will be removed from their index for a certain amount of time.

It's easy to get confused about whether you would benefit from paid inclusion since the spider of any search engine will eventually index your page without the additional cost. There are both advantages and disadvantages to paid URL inclusion, and it is only by weighing your pros and cons that you will be able to decide whether to spring for the extra cash or not.

The advantages are obvious: rapid inclusion and rapid re-indexing. Paid inclusion means that your pages will be indexed quickly and added to search results in a very short time after you have paid the fee. The time difference between when the regular spider will index your pages and when the paid spider will is a matter of months. The spider for paid inclusion usually indexes your pages in a day or two. Be aware that if you have no incoming links to your pages, the regular spider will never locate them at all.

Additionally, paid inclusion spiders will go back to your pages often, sometimes even daily. The advantage of this is that you can update your pages constantly to improve the ranking in which they appear in search engines, and the paid URL inclusion spider will show that result in a matter of days.

First and foremost, the disadvantage is the cost. For a ten page website, the costs of paid URL inclusion range from $170 for Fast/Lycos to $600 for Altavista, and you have to pay each engine their annual fee. How relevant the cost factor is will depend on your company.

Another, and perhaps more important, disadvantage is the limited reach of paid URL inclusions. The largest search engines, Google, Yahoo, and AOL, do not offer paid URL inclusion. That means that the search engines you choose to pay an inclusion fee will amount to a small fraction of the traffic to your site on a daily basis.

Google usually updates its index every month, and there is no way you can speed up this process. You will have to wait for the Google spider to index your new pages no matter how many other search engines you have paid to update their index daily. Be aware that it is only after Google updates their index that your pages will show up in Google, Yahoo, or AOL results.

One way to figure out whether paid URL inclusion is a good deal for your company is to consider some common factors. First, find out if search engines have already indexed your pages. To do this, you may have to enter a number of different keywords, but the quickest way to find out is to enter your URL address in quotes. If your pages appear when you enter the URL address but do not appear when you enter keywords, using paid inclusion will not be beneficial. This is because your pages have already been indexed and ranked by the regular spider. If this is the case, your money would be better spent by updating your pages to improve your ranking in search results. Once you accomplish this, you can then consider using paid inclusion if you want to speed up the time it will take for the regular spider to revisit your pages.

The most important factor in deciding whether to use paid URL inclusion is to decide if it's a good investment. To figure this out, you have to look at the overall picture: what kind of product or service are you selling and how much traffic are you dependent on to see a profit?

If your company sells an inexpensive product that requires a large volume of traffic to your site, paid inclusion may not be the best investment for you; the biggest search engines do not offer it, and they are the engines that will bring you the majority of hits. On the other hand, if you have a business that offers an expensive service or product and requires a certain quality of traffic to your site, a paid URL inclusion is most likely an excellent investment.

Another factor is whether or not your pages are updated frequently. If the content changes on a daily or weekly basis, paid inclusion will insure that your new pages are indexed often and quickly. The new content is indexed by the paid spider and then appears when new relevant keywords are entered in the search engines. Using paid inclusion in this case will guarantee that your pages are being indexed in a timely manner.

You should also base your decision on whether or not your pages are dynamically generated. These types of pages are often difficult for regular spiders to locate and index. Paying to include the most important pages of a dynamically generated website will insure that the paid spider will index them.

Sometimes a regular spider will drop pages from its search engine, although these pages usually reappear in a few months. There are a number of reasons why this can happen, but by using paid URL inclusion, you will avoid the possibility. Paid URL inclusion guarantees that your pages
are indexed, and if they are inadvertently dropped, the search engine will be on the lookout to locate them immediately.

As you can see, there are numerous factors to consider when it comes to paid URL inclusion. It can be a valuable investment depending on your situation. Evaluate your business needs and your website to determine if paid URL inclusion is a wise investment for your business goals.

Search Engine Keywords Selection

Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to reach their destination - your website - you need to provide them with specific and effective signs that will direct them right to your site. You do this by creating carefully chosen keywords.

Think of the right keywords as the Open Sesame! of the Internet. Find the exactly right words or phrases, and presto! hoards of traffic will be pulling up to your front door. But if your keywords are too general or too over-used, the possibility of visitors actually making it all the way to your site - or of seeing any real profits from the visitors that do arrive - decreases dramatically.

Your keywords serve as the foundation of your marketing strategy.

If they are not chosen with great precision, no matter how aggressive your marketing campaign may be, the right people may never get the chance to find out about it. So your first step in plotting your strategy is to gather and evaluate keywords and phrases.

You probably think you already know EXACTLY the right words for your search phrases. Unfortunately, if you haven't followed certain specific steps, you are probably WRONG. It's hard to be objective when you are right in the center of your business network, which is the reason that you may not be able to choose the most efficient keywords from the inside. You need to be able to think like your customers. And since you are a business owner and not the consumer, your best bet is to go directly to the source.

Instead of plunging in and scribbling down a list of potential search words and phrases yourself, ask for words from as many potential customers as you can. You will most likely find out that your understanding of your business and your customers' understanding is significantly
different.

The consumer is an invaluable resource. You will find the words you accumulate from them are words and phrases you probably never would have considered from deep inside the trenches of your business.

Only after you have gathered as many words and phrases from outside resources should you add your own keyword to the list. Once you have this list in hand, you are ready for the next step: evaluation.

The aim of evaluation is to narrow down your list to a small number of words and phrases that will direct the highest number of quality visitors to your website. By "quality visitors" I mean those consumers who are most likely to make a purchase rather than just cruise around your site and take off for greener pastures.

In evaluating the effectiveness of keywords, bear in mind three elements:

popularity, specificity, and motivation.

Popularity is the easiest to evaluate because it is an objective quality. The more popular your keyword is, the more likely the chances are that it will be typed into a search engine which will then bring up your URL.

You can now purchase software that will rate the popularity of keywords and phrases by giving words a number rating based on real search engine activity. Software such as WordTracker will even suggest variations of your words and phrases. The higher the number this software assigns to a given keyword, the more traffic you can logically expect to be directed to your site. The only fallacy with this concept is the more popular the keyword is, the greater the search engine position you will need to obtain. If you are down at the bottom of the search results, the consumer will probably never scroll down to find you.

Popularity isn't enough to declare a keyword a good choice. You must move on to the next criteria, which is specificity. The more specific your keyword is, the greater the likelihood that the consumer who is ready to purchase your goods or services will find you.

Let's look at a hypothetical example. Imagine that you have obtained popularity rankings for the keyword "automobile companies." However, you company specializes in bodywork only. The keyword "automobile body shops" would rank lower on the popularity scale than "automobile companies," but it would nevertheless serve you much better. Instead of getting a slew of people interested in everything from buying a car to changing their oil filters, you will get only those consumers with trashed front ends or crumpled fenders being directed to your site. In other words, consumers ready to buy your services are the ones who will immediately find you. Not only that, but the greater the specificity of your keyword is, the less competition you will face.

The third factor is consumer motivation.

Once again, this requires putting yourself inside the mind of the customer rather than the seller to figure out what motivation prompts a person looking for a service or product to type in a particular word or phrase. Let's look at another example, such as a consumer who is searching for a job as an IT manager in a new city. If you have to choose between "Seattle job listings" and "Seattle IT recruiters" which do you think will benefit the consumer more? If you were looking for this type of specific job, which keyword would you type in? The second one, of course! Using the second keyword targets people who have decided on their career, have the necessary experience, and are ready to enlist you as their recruiter, rather than someone just out of school who is casually trying to figure out what to do with his or her life in between beer parties. You want to find people who are ready to act or make a purchase, and this requires subtle tinkering of your keywords until your find the most specific and directly targeted phrases to bring the most motivated traffic to you site.

Once you have chosen your keywords, your work is not done. You must continually evaluate performance across a variety of search engines, bearing in mind that times and trends change, as does popular lingo. You cannot rely on your log traffic analysis alone because it will not tell you how many of your visitors actually made a purchase.

Luckily, some new tools have been invented to help you judge the effectiveness of your keywords in individual search engines. There is now software available that analyzes consumer behavior in relation to consumer traffic. This allows you to discern which keywords are bringing you the most valuable customers.

This is an essential concept: numbers alone do not make a good keyword; profits per visitor do. You need to find keywords that direct consumers to your site who actually buy your product, fill out your forms, or download your product. This is the most important factor in evaluating the efficacy of a keyword or phrase, and should be the sword you wield when discarding and replacing ineffective or inefficient keywords with keywords that bring in better profits.

Ongoing analysis of tested keywords is the formula for search engine success. This may sound like a lot of work -and it is! But the amount of informed effort you put into your keyword campaign is what will ultimately generate your business' rewards.

Google Adsense Premium....Not for ordinary publishers!

If your site receives more than 20 million page views a month or 5 million searches, you may be eligible for premium service, which includes:

• Customized revenue terms

• Flexible ad formats

• More robust filtering

• Assistance with site optimization

• Technical support from a sales engineer

• Business support from a dedicated account manager

• French, German, Spanish, Italian language options

Here is screenshot of the Google Adsense Premium login page:

Google adsense premium publisher have much more liberty than an ordinary publishers.They can promote the ads on gambling or related to casino websites whereas for ordinary publishers that would be the end of the day with Google Adsense. They are even allowed to use Google Adsense on mature pages.

Premium Adsense publishers are can remove the "ads by google" line and modify it according their choice.

Premium clients can design their own Adsense Ad formats with custom font sizes, styles and color schemes. They can change format according to their own choice, so they stand a better chance to generate better revenues than US. It the feature that can be most effective for making a fortune.

Blog and Ping!

A forgotten SEO technique which once swept the Internet for getting a huge amount of traffic to blogs and websites. The aim behind is to notify all the blog directories about your blog being updated and asking them to crawl and index your website in their database. This once resulted in high volume to the blogs but now most of them prefer TAG-and-PING technique which is about getting traffic from social bookmarking sites.Though this brings a lot more traffic than blog and ping but the latter is also good for search engine rankings.

Here is list of websites that ping blog directories:


Notify all the major blog directories in one go so that everyone knows about your latest blogs. It saves you the time of having to do each one manually! This is a great way to improve the popularity of your blog and make sure the search engines crawl and index your site properly.

Pay-Per-Click (PPC) Advertising

Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website;

• Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a pay-per-click campaign versus months for a good SEOcampaign.
  

• Pay-Per-Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. It requires a bid for a "per-click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. There is the added bonus that when a per-click site sends your website traffic, your site often appears in the results of other prevalent search engines.

• Another advantage is the simplicity of the pay-per-click process. You just bid and you're up and running. It doesn't demand any specific technical knowledge, though the more you know about search engines and keywords, the easier -and more effective - the process will be.

• The downside is that pay-per-click is essentially a bidding war. A higher bid than yours will lower your position on search engine results. This means that you will have to raise your bid to regain your position - which can obviously become quite expensive, especially if you are bidding on a popular keyword.

Mega Google Adsense earners stratergy

Step 1: You need to target a very specific niche for a website. Something like “Online Advertising” is a perfect example.

Step 2: You need to set up a website just for this niche with a domain name that ideally has the niche phrase in the name. Example: www.online-advertising .com.

Step 3: You need to have a website that has content about your niche that humans,and search engine spiders, will want. Your website must also have AdSense ads strategically placed so that visitors will be likely to click on your ads. Scraping search engine results and creating thousands of useless spam pages is not likely to very well anymore. The days of easy money are over.

Step 4: You need to get organic traffic to you website. This means free traffic. This means people click on links to your site willfully and repeatedly because they find the information on your site useful.

Step 5: You need to get the search engines and other search directories to know your site and your individual pages exist.

Once you do steps 1-5 above, you simply need to repeat these steps with different niches to start building a network of money-making, passive income sites. The secret is quantity and quality. One without the other simply does not work when it comes to generating substantial AdSense income. The pros focus on both quality and quantity. You should too.

Rocketing to Google's top pages

Getting links serves many purposes. For many it would be like getting a share of other's people traffic by getting a link from them. But as you would many of the SEO experts over there, One of the main purpose of link exchange from the high traffic sites or any website for that matter is getting top search engine rankings.

For me the primary purpose of the link exchange would be looking at a long term Goal of better Search Engine Rankings on Google, Yahoo and msn that account for more than 80 percent of the search traffic. Although some would say that getting links back from other sites do bring traffic to website and increase promotion but if you were to rank high in Google that would amount to insane amount of web-traffic as compared to traffic from other websites.

Although both the same process of bringing traffic, the reasons for which websites do link-exchange from similar websites or high traffic websites are :

• If it's a new site ,they will get your site crawled into the top search engines and put your site indexed in lot lesser time than it would actually take for search engines if you were to do it manually.

• The back links help a site rank well for the specified term, So getting back links for the term which you are targeting is important for ranking well. The anchor text should always be kept in mind for doing SEO.

Google Adsense Terms and Conditions (TOS)

Review of few Google Adsense (TOS) :

• Don't modify Google adsense Code: Google makes it absolutely clear that modification of the javascript provided by them might lead to serious consequences. You should accept the code as it and paste it on your pages. There are many options for the adsense publishers to change the colours and the formats which give them enough flexibility to find the right choice for their website. They have got one of the best collection of ads present in the PPC world today and with the advent of picture, video and text ads. There is enough for everyone.

• Clicking on your own ads is PROHIBITED: Clicking on your ads for any reason is unaccepted by them.Google lays it out that the Publisher should click on their own ads. So, even if you find the ads on your worth looking at. You would have to constrain yourself from clicking it. They also layout that giving incentives to others for clicking or using Paid-to-Click promotions or generation of click by automated techniques counts against you and might lead to permanent termination of the Google Adsense account.

• Before applying to Google Adsense, website should be complete in all respects: You should make sure your website provides some value to the visitors and should contain prohibited content such as profanity, gambling or any other topic classified as objectionable content by them. Your website should contain excessive ads. Although, in recent times google prohibits (MFA's) Made-For-Adsense websites.Make the website upto the scratch before applying for Google Adsense.
  

Are you blogging yet?

• What to write
  
  Write what you know. Write what is relevant to your niche. Write about common problems and their solutions. Just like you would add articles to your website based on specific keywords, write posts to your blog according to your keywords list and maintain standard keyword density (3% to 5%).When wondering what to write on, treat your blog as your list of articles. Do you need to add a new article on a particular keyword? Then write about it!

• Zero maintenance – almost
  
  As we saw earlier, a blog automates everything from internal linking to creating optimized pages. As such there is not much need for maintenance of your content . Other than that, there is no set barometer for how much, or how little, you want to customize your blog. Tools like Blog Rolling (http://www.blogrolling.com) allow you to automate the process of maintaining links on your blog. Blogging services like Blogger let you automatically change blog templates through selecting a few options – all without actually changing the actual content. Similarly, there are many automated tools available for free that can help you maintain your blog.

• Grow readership at will!
  
  Yes, that's the best part about maintaining a blog. All the link-building and traffic building techniques that I've been telling you about throughout this series applies directly to your blog, and like a website, it is quite possible to achieve high search engine rankings for your target keywords (provided, of course, that you follow all the right steps).